Four Easy Ways to Get Started in Mobile Right Now
For an old school, computer-resistant business owner, it’s got to be frustrating. After years of nudging from employees, friends and family, they’ve finally hired someone to create a rudimentary...
View ArticleWant to Make Money with Mobile Apps? Here Are 10 Critical Things to Do Before...
I’m in Barcelona this week doing a keynote speech for the bDigital Apps conference, which is focusing on the marketing and monetization of apps, particularly gaming apps. One of the key points I’ll be...
View ArticleHow CNN Uses Mobile to Drive Cross-Platform Viewership [Interview]
A few weeks ago, I had the pleasure of sitting down with Craig Kirkland, Director of Mobile Products for CNN, and asked him to share some of his experiences in using mobile to drive viewership and...
View Article5 Apps to Make Your Work More Efficient
With over 50% of Americans now using smartphones (a statistic that presumably includes most of the tech-savvy professionals reading 60 Second Marketer), it’s safe to say that these ubiquitous little...
View ArticleThe 13 Best Mobile Applications to Help Manage Your Small Business
One of the challenges of running a small business is that you have to wear a lot of different hats. In addition to being CEO, you also have to be CMO, CFO and CTO. And those are just the glamor jobs,...
View ArticleMobile App Best Practices: How to Make a Mobile App that Attracts Customers...
One of the first questions people ask when they decide to launch a mobile marketing campaign is, “Do I need my own app?” The short answer is no – you don’t have to have an app to get into mobile...
View ArticleHow to Promote and Sell a Mobile App
New research from Openxcell and Portio Research shows that mobile apps will jump from $20.4 billion in sales this year to $63.5 billion in sales by 2017. The same study indicates that 82 billion apps...
View ArticleWhat are the Secret Consumer Shopping Habits? [INFOGRAPHIC]
Our friends at Blue Chip Marketing have presented some intriguing details about shopping apps and their usage. Here are a few key points from the infographic (below): 56% of people in the U.S. own a...
View ArticleIs Flipagram Going to Replace Instagram or Vine? You be the Judge.
Flipagram is a relatively new app to the social media world that lets you to create a flipbook of pictures, with background music and fancy titles, which can then be uploaded to any social media site....
View ArticleHow to Offer Customer Service Within a Mobile App
As businesses, we should always have our ears on the ground to gather the wants, needs and complaints from our audiences. That’s why Live Chat customer support is so popular. With so many businesses...
View ArticleThe Secret to Getting More People to Download Your App. You’ll be Surprised...
Most attempts at getting people to download and keep your mobile app will fail. Why? Because your potential users are getting tired of seeing the same old tricks and techniques to get them to download...
View ArticleHow to Create an App
Looking to create a web or mobile app to turn your product idea into reality? This handy infographic walks you through the journey product development based on design thinking and lean startup...
View Article11 Ways A Native App Makes Your Small Business More Competitive
Only 11 percent of small businesses that employ fewer than 10 employees have an app. As a small business owner, you owe it to your company and customers to create and maintain an app. A native app will...
View Article5 Apps to Make Your Work More Efficient
With over 50% of Americans now using smartphones (a statistic that presumably includes most of the tech-savvy professionals reading 60 Second Marketer), it’s safe to say that these ubiquitous little...
View ArticleWhy Mobile Apps Can be Essential for Your Small Business
Running a successful small business can be intimidating when you’re up against large competitors. They have more resources at their disposal and most likely already have a large brand awareness with...
View ArticleMobile App Best Practices: How to Make a Mobile App that Attracts Customers...
One of the first questions people ask when they decide to launch a mobile marketing campaign is, “Do I need my own app?” The short answer is no – you don’t have to have an app to get into mobile...
View ArticleWhat are the Secret Consumer Shopping Habits? [INFOGRAPHIC]
Our friends at Blue Chip Marketing have presented some intriguing details about shopping apps and their usage. Here are a few key points from the infographic (below): 56% of people in the U.S. own a...
View ArticleIs Flipagram Going to Replace Instagram or Vine? You be the Judge.
Flipagram is a relatively new app to the social media world that lets you to create a flipbook of pictures, with background music and fancy titles, which can then be uploaded to any social media site....
View ArticleHow to Offer Customer Service Within a Mobile App
As businesses, we should always have our ears on the ground to gather the wants, needs and complaints from our audiences. That’s why Live Chat customer support is so popular. With so many businesses...
View ArticleThe Secret to Getting More People to Download Your App. You’ll be Surprised...
Most attempts at getting people to download and keep your mobile app will fail. Why? Because your potential users are getting tired of seeing the same old tricks and techniques to get them to download...
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